A calm, reassuring home for a paediatric feeding clinic

The brief

London Feeding Therapy helps families whose children struggle with eating. Their existing site was hard to update, slow on mobile, and did not reflect the warmth parents felt in the clinic. We were asked to give it a full glow up: a fresh design, clearer pathways to booking, and a WordPress build the team could run themselves.

The challenge

Parents arrive anxious and often late at night. The site had to answer their first questions quickly, feel medically credible without being clinical, and make booking a consultation the obvious next step on any device.

What we did

1. 1

   Content first

   We mapped the questions parents actually ask, then structured the site around them: what feeding therapy is, who it helps, what a first session looks like, and what it costs.

2. 2

   A softer visual language

   Rounded photography, a muted green palette and generous spacing make the site feel like the clinic itself. Trust signals such as credentials and press mentions sit close to every call to action.

3. 3

   Built to be run in-house

   A custom WordPress theme with ACF blocks lets the team add services, team members and FAQs without touching code. Hosting, backups and updates are handled by Boost.

The outcome

The new site launched in six weeks. Consultation enquiries rose in the first quarter and the team now publishes their own articles and service pages. The site runs on Boost hosting with monitoring and monthly support.